CONTROLShift.co | Digital Solutions

SECTION 1: BASICS

Brand / Company Name *

Contact Person & Role *

Email *

Campaign Name *

In one sentence, what is this campaign about? *

SECTION 2: GOAL

How will you know this campaign will work? *

SECTION 3: AUDIENCE

Who are we speaking to? *

What should they do, think or feel after seeing this? *

SECTION 4: MESSAGE & DIRECTION

What is the key message or takeaway? *

Any mandatory CTAs, claims or info?

SECTION 5: LOOK & FEEL

How should this campaign feel?

Any references or inspirational links?

Anything we should avoid?

SECTION 6: DELIVERABLES

Approximately how many assets are needed?

Quantity

Number of visuals:

Number of videos:

Number of copy variations:

Estimates are helpful, we'll refine this together

Variations & Adaptations

Do you need:

Multiple sizes or formats

Platform-specific versions

A/B variations

Language versions

If yes, please specify

How long will these assets be used?

Usage & Duration

One-Off Campaign

Short-Term (1-3 months)

Long-Term

SECTION 7: TIMELINE

Ideal launch date:

Any fixed datelines?

SECTION 8: BUDGET

Do you have a working budget range?

SECTION 9: FINAL QUESTION

Anything else we should know to do this well?

Get In Touch

Email

WhatsApp

Office

Business Hours

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